Business Model Canvas


The Business Model Canvas is a versatile and widely-used strategic management tool that allows organizations to visualize, assess, and refine their business models. It provides a holistic view of how a company creates, delivers, and captures value.

The canvas is divided into key building blocks that allow organizations to comprehensively map out their business model, identify potential areas for improvement, and explore new opportunities for growth and innovation.

Created by Strategyzer (strategyzer.com)


How to use the business model canvas:

  • Begin by gathering your team and a whiteboard or a digital tool with a Business Model Canvas template.

  • Work together to fill in each section of the canvas, discussing and refining your business model.
    For best results use the following order:

  1. Customer Segments

  2. Value Propositions

  3. Channels

  4. Customer Relationships

  5. Key Resources

  6. Key Activities

  7. Key Partners

  8. Cost Structure

  9. Revenue Streams

  • This collaborative approach enables a thorough examination of your business's core components and encourages innovation.


Use the business model canvas With: